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Selling Your Photography: Sales Outlets

If you've been taking photos for a while now and are thinking of turning professional, trying to turn your hobby into a part time business, or just want to make a little extra cash to pay for the new lens you've been drooling over, there are many options for sales outlets. This article takes a look at just some of the possibilities.

Stock Photography Agencies

Stock agencies are libraries of images where someone who needs to use an image for a purpose such as a newspaper or magazine article can purchase a license to use the image. These days almost all stock agencies have online collections, where people can search the library, pay and download the image immediately.

The advantage of stock agencies is that they market your images for you. This can be a big plus in the online world, as you are able to show your photos through an established website without having to build one. Associating yourself with a reputable agency will also add to your credibility as a professional.

The downside of selling stock photography is that it is a numbers game. You will need a large collection of images to be able to earn an income. You will also pay commission to the agency for each image sold. This can range from 20% to 50%. Agencies also expect regular submissions to keep their libraries current. So you need to think of an agency as a business partner.

Your own website

Having your own website has the advantage over a stock agency website of being all about you. A website devoted to your own images rather than sharing with competing photographers has huge potential for gaining exposure and sales because of the size of the web. The downside of having your own website is that you need to put a lot of work into designing a website that shows off your work and can bring customers. This can be expensive and time consuming, and is better thought of as a long term strategy.

Offline

With the internet boom it is easy to forget old fashioned methods. Art fairs or markets are a great way to show your work to potential buyers. You also have the huge advantage of meeting customers face to face and being able to talk about your photos and answer questions. You also have the chance to sell yourself and gain peoples trust, which is half the battle of selling anything.

The downside of exhibiting your work this way is that it can be expensive to display. The costs of framing your prints, setting up a display and paying stall fees all add up. You also need to keep in mind that your potential customer base is much smaller than the global reach of the internet

So which method is best? The truth is there is no right or wrong answer to this as different methods will work for different photographers depending on where you live, the type of photography you do and the number of images you have. The best option would be to combine all of the above and get your work out there to as wide an audience as possible.

About the Author

Mark Eden is a freelance
travel photographer
and owner of Expanse Photography, a photographic services company You can see Mark's,
travel photography
and contact Mark through the Expanse Photography website http://www.expansephotography.com.

How do you submit your photography work to Galleries for sale?

I'm new to photography and I meant another photographer who told me he sales some of his work at galleries.

How do you submit to Galleries?
How do you find them?
Do you have to pay to submit anything???

I would really appreciate the help here!

This is something I have done for a long time. The first place to start is at any local galleries. Visit the gallery to see the type of art they display. They may or may not be a "fit" for your work. You will usually always have to pay rental according to how much space you want to have, plus the gallery will take a commission from anything you sell, usually 40%, so you have to price your work to make a profit after the commission is taken out.

To get into galleries in different parts of the country, the easiest way is to go to Google and type in these words...

call for entries

This will bring up many sites and galleries seeking work for submission. It is simply a matter of following the requirements of the gallery. There will usually always be a theme they want photos to meet. Yes, there is in most cases a fee you must pay to submit your photos, whether they are chosen to be in the showing or not. So be prepared to lose some money in submission fees. If your photo(s) is selected to be in the gallery, it can mean you may have to send a print yourself and they will frame it, or you may have to print and frame it yourself, or some galleries will print your high resolution digital photos themselves. I prefer to have prints made by my lab so I know the quality is what it should be, but then, if it does not sell, you have to arrange for return shipping. If the photo sells out of the gallery exhibit, again there will be a commission to the gallery.

This can be a lot of work, but also a labor of love. It is very gratifying to have your work acknowledged by the art community. In time, you will fall into the "clique" and will be having galleries contact you with calls for entries. I have received two this week already, plus I have works submitted to 3 different exhibits around the country.

One word of reality though. Do NOT expect to get rich, or even make a living doing this. I know of NO one that makes a steady, living income from selling photos through galleries like this. So don't quit your day job! lol Most photographers supliment their income with the usual portrait or wedding work, or just have other "real" jobs for steady income. I have sold as many as 4 photos in a couple of weeks, and have also gone for months and sold nothing.

So this is really something you do for the love of it and to be a part of the art community, don't go into it expecting to make any real money.

Hope that helps you some. Here is my site if you want to browse some of my work:

http://www.lightanon.com

steve

Warm evenings herald the return of First Friday to two Franklin County towns
- A Taste of the Arts, 5 to 8 p.m. along Main Street. Area artists will display pottery, prints, jewelry and more along Main Street. Historic Preservation Services, 252 E. King St., will feature paintings by Trevor Foltz of Shippensburg and photography by Jeremy Wolf of Chambersburg.

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